Beach, Sun and Nudity (Expedia 2012 Flip Flop Report)

The Popularity of the Beach is Unsurpassed
More than half (52%) of respondents plan to holiday at the beach in the next 12 months, compared to 45% who said they took a beach vacation the year prior. And while the average stay for a beach vacation is 7.7 days, this is less true of Koreans, Japanese and Singaporeans, who seem more likely to prefer beach weekends to extended stays.
Germans are Likeliest to Sunbathe Nude
Germans displayed the most permissive attitudes towards nude sunbathing. A full 15% of German respondents indicated that they sunbathed naked. Indians and Spaniards (8%) were the second-likeliest to shed their clothing, while the French (5% clothing-free) were more aligned with Americans (2%), the British (2%) and the Japanese (1%). Perhaps unsurprisingly, Germans seem to be the most popular beachgoers: when asked if theyd spent beach days with strangers, the Germans (23%) and Brazilians (19%) were likeliest to say they had.
The full Report: https://mediaroom.expedia.com/travel-news/expedia-flip-flop-report-1671#node-1671

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